BRP Group turns into The Baldwin Group

Unbiased insurance coverage distribution agency BRP Group is now often called The Baldwin Group.

Apart from the title change, central to The Baldwin Group’s first section of rebranding are a newly launched web site, www.baldwin.com, and the model mantra ‘Defending the Potential’.

Lifting the lid on the identification shift, chief govt Trevor Baldwin mentioned: “I’m very excited to announce that BRP is now The Baldwin Group.

“For us, The Baldwin Group is greater than only a new title. It’s really indicative of who we’re as a agency – a cohesive group of specialists in enterprise insurance coverage, worker advantages, retirement planning, and all areas of personal and private insurance coverage.”

In its announcement, The Baldwin Group famous that the corporate’s retail brokerage operations spanning almost 40 regional manufacturers will transition within the coming months. 

“Our unified model will allow us to effectively and seamlessly ship the broad vary of specialised experience we have now constructed throughout the agency to satisfy our shopper’s private and enterprise insurance coverage wants,” the CEO identified.

The model transition might be executed in phases, with companion manufacturers beneath the insurance coverage advisory options and mainstreet insurance coverage options working segments transitioning later this summer time.

Moreover, as of Could 2, BRP Group, Inc. might be renamed The Baldwin Insurance coverage Group, Inc., and Baldwin Danger Companions, LLC will grow to be The Baldwin Insurance coverage Group Holdings, LLC.

The Baldwin Group’s model integration work is anticipated to be accomplished early subsequent yr. 

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