MassMutual companions Insurify to offer P&C insurance coverage 


Mutual life insurance coverage firm MassMutual has introduced a partnership with Insurify, enhancing its insurance coverage product line with property and casualty insurance coverage (P&C) choices.  

Monetary professionals affiliated with MassMutual can now leverage Insurify’s digital insurance coverage platform to supply P&C insurance coverage options to their shoppers.  

This collaboration integrates AI and devoted specialist help to streamline insurance coverage coverage comparability, buy and administration. 

Insurify, based in 2013 and headquartered in Cambridge, Massachusetts, gives a digital platform the place clients can examine quotes from an array of insurance coverage suppliers.  

The partnership permits monetary professionals to current their shoppers with aggressive quotes for each private and industrial insurance coverage traces, together with help from a workforce that assists with all administrative and operational elements. 

It additionally contains entry to greater than 100 respected P&C insurers, consolidating a variety of choices in a single, on-line atmosphere.  

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MassMutual head of wealth administration Vaughn Bowman mentioned: “Those who search to construct wealth should tackle the myriad dangers that may sabotage worth over an extended interval, and property and casualty insurance coverage is a vital piece of the spine of wealth safety and monetary safety.  

“With the addition of P&C insurance coverage by means of Insurify to our sturdy mixture of wealth administration and safety options, we’ve got yet one more worthwhile possibility for monetary professionals affiliated with MassMutual as they search to supply the absolute best recommendation and monetary methods to their shoppers.” 

Insurify CEO and founder Snejina Zacharia mentioned: “We created a customized platform and instruments for MassMutual-affiliated monetary professionals to match quotes and purchase money-saving auto, residence and industrial insurance coverage insurance policies on-line or by means of our devoted MassMutual company.” 

MassMutual Ventures (MMV), the enterprise capital arm of MassMutual, has been a long-term investor in Insurify.  

Insurify’s $100m fundraise in a Sequence B spherical in September 2021 included contributions from Motive Companions, MMV and different traders. 

MMV’s latest actions embody a $75m funding in June 2023 in Ledger Investing’s Sequence B funding and co-leading a $47m Sequence C funding spherical for Qoala final month with PayPal Ventures.  


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